The SEO Expert in Nepal with International Campaign Experience
Hello, I’m Shankar Subba, an SEO expert and consultant based in Kathmandu, Nepal. I help businesses in Nepal and worldwide rank higher on Google and turn that traffic into paying customers. 8+ years of SEO experience across Nepal and abroad, including Australia, the US, Canada, and Singapore, measured in leads and revenue, not vanity rankings.
Head of SEO
WP Creative, Sydney, Australia
Advanced SEO Trainer
Orka Socials, 2023
Organiser
WordCamp Nepal 2026
SEO Speaker
WordCamp Nepal 2025
Why Work with Me
Results, Not Reports
I measure success in leads, sales and revenue, not just rankings. Every strategy I build is tied to a business outcome you can see in your bank account, not just a dashboard.
Local Roots, Global Standards
I'm an SEO specialist based in Kathmandu who leads SEO for an Australian agency serving 1,200+ brands. International-grade strategy with local market understanding no overseas consultant can match.
Full-Stack SEO
Technical audits, content strategy, local SEO, link building. I handle the complete picture with 100% white-hat methods, so your rankings survive every Google update instead of vanishing overnight.
SEO Results That Speak for Themselves
WP Creative: Australia's Top WordPress Agency
Generated 300+ SEO leads and $300K+ SEO pipeline in 12 months as Head of SEO.
2025
Mental Health Counselling
Recovered rankings after core update, +40% organic sessions
2023
Digital Marketing Agency
Led SEO team across different projects from different niches as SEO team lead
2021
LuxuryJewellery Brand (NZ)
Fixed revenue tracking and doubled measurable organic sales
2023
1. Audit & Research
I start with a deep technical and competitive audit: your site, your market, your competitors' weaknesses. I find out exactly why you're not ranking and where the fastest wins are hiding.
2. Customised Strategy
You get a prioritised SEO roadmap tied to business goals. Which keywords to win, what content to build, which technical fixes matter, in what order. No generic checklists.
3. Strategy Implementation
On-page optimisation, technical fixes, content, local SEO, and link building, done properly. I work directly in your site or alongside your team, whichever suits you.
4. Measure & Scale
Monthly reporting in plain language: what moved, what it earned you, what's next. We double down on what's working and scale from there.
Who I Work With
Tourism & Trekking
Trek operators and travel agencies competing for international bookings. I build itinerary pages and content that rank in the US, UK and Australian markets where your customers actually search.
Hotels & Hospitality
Hotels, resorts and lodges losing margin to OTA commissions. I win you direct bookings through local SEO and contents that rank for the stays travellers actually search.
eCommerce
Online stores selling in Nepal or abroad. Category and product page SEO, technical fixes and search-led content that turn browsers into buyers instead of leaving sales to the marketplaces.
Healthcare
Clinics, hospitals and practitioners whose patients search before they book. Local SEO, Google Business Profile optimisation and service pages that turn searches into appointments.
IT & Outsourcing
Nepali software companies and agencies selling to overseas clients. International SEO that ranks you in the US and Australian markets you sell into, turning search into qualified B2B leads.
Professional Services
Law firms, accountants and consultancies whose clients vet them online before calling. Local SEO and authority content that make you the obvious first call, not the second opinion.
How I Can Help Your Business and Website
Whatever brings you to an SEO expert in Nepal, it’s almost always one of these four problems. Here’s how I solve each.
Your website is invisible on Google
Your competitors show up, you don't, and you can't tell why. I diagnose exactly what's holding your site back, technical faults, thin content, or missing authority, and fix it in priority order, so you start appearing for the searches your buyers actually make.
You get traffic but no enquiries
Visitors arrive and leave without calling, filling a form or buying. I match your pages to what searchers actually want using real Ahrefs data, tighten the content and the paths to contact, and turn the traffic you already have into leads before chasing more.
Nearby customers find your competitors first
Someone in Kathmandu searches for what you sell and three other businesses appear on the map. I get you into that pack with a properly optimised Google Business Profile, a steady flow of reviews and location pages, turning "near me" searches into calls and walk-ins.
You're ready to sell beyond Nepal
Your market is in Australia, the US or Europe, and ranking in Nepal doesn't pay the bills. I run international campaigns from inside those markets, hreflang, country-level keyword research, links that count there, and make sure ChatGPT and Google's AI Overviews recommend you too.
SEO Services for Local and Global Brands
Complete SEO Package
Rankings are the means, not the goal. I build SEO campaigns measured in enquiries, calls and sales, and set up the tracking to prove every lead came from search.
Technical, On-Page & Local SEO
Content Strategy & Link Building
Conversion & Lead Tracking Setup
AI Search (GEO & AEO)
Your customers now ask ChatGPT and Gemini for recommendations. I make sure your brand is the answer they get, before your competitors have heard of GEO.
AI Visibility Audit
Content Structured for AI Citations
Entity & Brand Mention Building
International SEO
Selling to customers in Australia, the US, or Europe? I've run SEO campaigns inside those markets for years. Compete with local players on their home turf, from Nepal.
Multi-Country Keyword & Market Research
Hreflang & International Site Structure
Ranking in Google AU, US & UK
The SEO Expert Behind the Results
For the past 8+ years, I’ve done one thing: SEO. I’m based in Kathmandu and currently lead SEO for a Sydney web agency, running campaigns for universities, government bodies, and eCommerce brands across Australia, the US, Canada, and Singapore. In 2025 alone, my SEO campaigns generated 300+ qualified leads and a $300K+ revenue pipeline.
Nepal is riding an SEO wave right now. New “SEO experts” appear every month, and from the outside it’s hard to tell a senior practitioner from someone twelve months into the industry with a confident pitch. Here’s my answer to that. I’ve spent years training working SEOs in Nepal, through advanced SEO training programmes, WordCamp Nepal talks, and agency mentoring. Some of the professionals you’ll find ranking for SEO terms in Nepal today learned the craft under my guidance, and I’m genuinely proud of that. It also means that when you hire me, you’re not hiring someone who learned SEO last year. You’re hiring the person they learned it from.
And you work with me directly. No sales layer pitching you, no handover to a junior after the contract is signed, no agency owner who stopped doing hands-on SEO years ago. The person who audits your site, builds your strategy, and walks you through the numbers each month is the same senior SEO who’s been doing the actual work for 8+ years.
300+
SEO Leads Generated in 2025
Marketing-qualified leads delivered through organic search in a single year.
$300K+
SEO Pipeline Built
Revenue pipeline generated as Head of SEO at WP Creative, Sydney
8+
Years Across 7+ Countries
Nepal, Australia, the US, Canada, NZ, UK and Singapore.
Proof You Can Verify, Not Promises You Have to Trust
Hundreds of people in Nepal call themselves SEO experts. Here’s what exists outside my own website:
Head of SEO, WP Creative
I am a Head of SEO for an Australian web agency serving 1,200+ brands, including universities and government bodies.
Advanced SEO Trainer
Trained working marketers in advanced SEO as SEO trainer for Orka Socials, because you only truly understand something when you can teach it.
WordCamp Nepal Organiser (2026)
I didn't just attend the most recent WordCamp Nepal 2026, I helped organise it. That's the level of trust the WordPress community here places in me.
WordCamp Nepal Speaker (2025)
Selected to speak at Nepal's largest WordPress conference in 2025, in front of the country's developer and marketing community.
What Clients Say About Working with Me
I take pride in collaborating with a diverse range of clients, from ambitious startups to established enterprises.
"Shankar Subba is the Best SEO Expert in Nepal! Working alongside him has been an absolute honor. When I first met him, I was a complete noob when it came to SEO (Search Engine Optimization). But with his guidance, I went from knowing almost nothing to understanding every crucial aspect of SEO—from On-page SEO and Technical SEO to Local SEO and Link Building (Off-page SEO)."
"I hired Shankar Subba as my SEO expert in Nepal and he completely transformed our website’s online presence. Within a few months our business started ranking on Google for key search terms, traffic increased, and we got more enquiries. We truly saw the benefit of SEO services in Nepal."
How to Choose an SEO Expert in Nepal?
Hundreds of people in Nepal call themselves SEO experts. Before you hire anyone, including me, run them through these five checks.
1. Ask for results tied to revenue
Rankings screenshots are easy to cherry-pick. Ask what the campaign earned the business in leads, calls or sales. If they cannot answer, they measure the wrong things.
2. Check proof that exists outside their own website.
Conference talks, training they have delivered, verifiable client names, a Google Business Profile with real reviews. Anyone can publish claims on their own site.
3. Ask how they build links.
If the answer involves buying packages of hundreds of links, walk away. Those sites get caught in Google updates and the recovery costs more than the SEO ever did.
4. Ask who actually does the work.
In Nepal's current SEO boom, many providers are agency owners or salespeople who haven't run a campaign hands-on in years; you meet the closer, then a junior gets your account. Confirm the person you speak with is the person running your campaign.
5. Decide between a freelancer, an agency and a consultant.
A freelance SEO expert in Nepal suits small budgets and single projects. An agency suits businesses that want a full marketing team. A senior consultant suits businesses that want strategy and execution from one accountable expert. I work in that third model, with agency-grade systems behind me.
SEO Expert in Nepal FAQs
How much does SEO cost in Nepal?
SEO pricing in Nepal typically ranges from NPR 15,000 to NPR 100,000+ per month depending on your industry, competition and goals. I price based on the outcome you’re after, not a fixed menu. Book a free consultation and I’ll give you an honest estimate for your situation.
How long does SEO take to show results?
Most websites see meaningful movement within 3 to 6 months. Competitive industries take longer; quick technical wins can show up in weeks. Anyone promising page one in 30 days is selling you shortcuts that get sites penalised.
What's included in your SEO services?
Technical audits, keyword research, on-page optimisation, content strategy, local SEO, link building and monthly reporting. Every engagement starts with an audit so we’re fixing what actually matters.
Do you work with international clients?
Yes. I’ve spent years running SEO for businesses in Australia, the US and Singapore, and I work with clients worldwide. Time zones aren’t a problem.
Why hire an SEO expert instead of doing it yourself?
You can learn SEO, but every month spent learning is a month your competitors are ranking. An experienced SEO expert skips the trial-and-error and gets you to results faster, usually paying for themselves in the traffic they recover.
Where are you based?
I’m based in Kathmandu, Nepal, and work with clients across Kathmandu, Pokhara, and all of Nepal, as well as in Australia, the US, and worldwide. Meetings are held over Zoom or Google Meet, or in person in Kathmandu.
Do you take freelance or one-off SEO projects?
Yes. Alongside monthly campaigns, I take on one-off audits, penalty recovery, and technical SEO projects. If you’re comparing a freelance SEO expert against an agency, I’ll tell you honestly which fits your budget and goals.
Do you offer SEO training in Nepal?
Yes. I’ve delivered advanced SEO training for working marketers and agency teams, including as a trainer for Orka Socials, and I speak at WordCamp Nepal. Contact me for corporate or team training.
Will I be working with you directly?
Yes, always. I don’t run a sales team, and I don’t hand accounts to juniors. The person you speak with on the first call is the person auditing your site, building the strategy, and reporting the results every month.